Objectification of Women
This advertisement is actively displaying that women are sex objects at men's dispense. Condoms are generally a men's product, yet in this ad we see a women with bandages over the sides of her mouth (suggesting that the man's penis that the woman gave oral to was so big that it ripped the sides of her mouth open). This is utterly disgusting to me (And I am a man.) I really shouldn't have to say why I am disgusted nor why this advertisement is wrong, but this is just priming men who view this ad to think a couple of things. First, this ad is suggesting that men can treat women like sex objects to do what they please with and women will enjoy it. Second, this ad suggests that if a man's penis is not big enough, it will not be able to please (abuse in this case) a woman.
The Syntha-6 Protein shake advertisement objectifies women in so many ways. First off, they have the protein shake resting upon a very “luscious” and what seems to be promiscuous woman’s rather “large” and toned bikini bottom. At first glance, one would not even know the ad was for a protein shake. Two, the company is trying to grab the attention of men by putting something on the page that will stick out to them and they would desire. It is almost like the company is advertising that if you drink this protein shake, then you will be able to get a woman as “perfect” and “sexy” as this. Advertisements of this manner do not make women feel good about themselves either. Girls may grow up thinking that this is the ideal body type and begin to have negative feelings about their own bodies.
The logo “SHAKE WELL and enjoy…” also makes women come off as being able to be dominated and taken advantage of. It degrades women in order to attract men to the product.
Within this advertisement a woman’s body is shown and objectified to persuade men to purchase LYNX shower gel. The woman is shown dressed in a bikini very dirty yet very oily with attempts to focus men on her breasts and bikini line. As you look closely, it’s very hard to figure out if the advertiser is trying to sell women or their product. The main eye catcher of the advertisement is the objectified woman. Notice that the actual product is in the bottom corner as if it’s just a prop for the advertisement.
This advertisement is a good example of the idea that women only show resistment to be playful and can’t be taken seriously. Here the women seems upset about the man who is stopped and starring at her, but like many ad’s her mood goes from discontent to not just welcoming the attention, but wanting it as well. Ad’s like this one give viewers the wrong impression about fickleness of a women’s wants and desires.
The goal within this advertisement is an attempt to persuade consumers to purchase a MAC computer system. As you notice, representing the Apple company is a slim, young, Caucasian male while PC is being represented by a slightly middle aged Caucasian male who appears to be heavier in weight than the representative from the Apple company. In order to appeal to customers even more, the Apple company uses Gisele Bundchen to push the product more displaying her in a revealing dress to show off her skin and physique. On the contrary, PC is then represented by a male dressed unattractively as a woman. Clearly, the goal of the Apple Company is to persuade the public to purchase a MAC because of its appealing and sleek look.
There are many advertisements on television like this Go Daddy Ad . Companies turn women’s bodies into objects, here they use her body as a billboard for advertising their product. They paint “get noticed” on the model’s body as if the only way for her to be noticed is if she is naked. Advertisement’s like these give viewers the impression that the only thing worth noticing about a women is her appearance.
Here we have singer and actress Beyonce advertising her new and first fragrance called HEAT. We all know that Beyonce is one of the music industries sexiest talented female idols who has won over thousands of fans and supporters. Within this advertisement Beyonce opens up her ad with her being displayed lying down on her back in a very vulnerable sexy manner while caressing herself. As the video goes on, Beyonce is found walking around in a seductive manner oiled up and still caressing herself. As you notice, the video displays several screen shots focusing consumers upon her lips, neck, breasts, and legs. I believe Beyonce’s attempt here is to show that if you purchase her perfume, you’ll feel sexy and men will fall to your feet. She tells a short story of how her man tells her how much he loves her and wraps his arms around. She then says: “Never knew how much you cared..” The previous quote is alerting to females that if your man is not giving you the attention you deserve, purchase my perfume and you’ll have him whipped!